IM+io Fachmagazin, Ausgabe 2/2019
Produktmanager – die Intrapreneure im Wettbewerbs-Judo?
Oliver Anton, prio Product Management
LITERATURANGABEN
[1] Schwab, Klaus (World Economic Forum): The Global Competitiveness Report; Cologny/Geneva. 2018
[2] Ringel, Michael et al. (The Boston Consulting Group): The most innovative companies 2018; Innovators go all in on digital; Boston. 2018
[3] Drucker, Peter: Innovation & Entrepreneurship; New York. 1985